I count I believe 39 inputs? That is absurd! Let alone 11 speaker surround for anything other than a dedicated HT room. In a normal living room, it will never fly. Unless you are single with no kids. A 5.2.2 could easily fit in so many more rooms. Just add plug and play (standardized connection like HDMI) and a Bluetooth type of connection for streaming in from all PCs and other devices like phones etc. that handles Surround Sound with Atmos. It can't be that hard. We have far too many really smart engineers who can do this if given the go ahead. Even if the receiver costs $1200 it would sell if super easy to use and set up. I am talking really easy to setup, so simple an 8 year old could do it.